DFLM's strategic Upgrade: Three breakthroughs in overseas
DFLM's strategic Upgrade: Three breakthroughs in overseas expansion blueprint, electric truck innovation and public welfare advancement.
On June 7, 2025, DFLM held the 9th 67 Brand Customer Day at the Shenzhen International Convention and Exhibition Center, which has become a landmark event in the globalization process of China's automotive industry. At the critical juncture where the transition to new energy and the internationalization wave are intertwined, this established automaker, with the boldness to restructure its full value chain strategy, has provided a systematic solution for the global breakthrough of Chinese commercial vehicle brands through a combination of measures such as building overseas ecological alliances, launching new energy technology platforms, and iterating its public welfare system.
Globalization Strategy Depth: The "Chengfeng twin engines" Plan builds an ecological overseas expansion system
Under the catalysis of the national new energy vehicle strategy, China's commercial vehicle industry is undergoing a qualitative change from a "manufacturing giant" to a "technology export power"
DFLM keenly seized this historical opportunity and officially launched the "Chengfeng twin engines (2030) Plan", entering the global market with a dual-wheel drive model of coordinated development of commercial and passenger brands. This strategy takes customer value as the anchor point and has planned the "four major leap" paths of technology products, localized operations, channel networks and service systems, striving to achieve the "four first-class" global operation standards - enhancing brand premium capacity through technological iteration, reducing cross-border costs relying on localized intelligent manufacturing, and breaking through market barriers with a three-dimensional channel network. Optimize global operational efficiency with a standardized service system.
According to the strategic plan, by 2030, DFLM will have cumulatively invested 20 billion yuan to set up 9 major intelligent manufacturing bases in key regions such as Asia and Africa, and add over 300 overseas sales outlets. The goal is to achieve a scale breakthrough of 300,000 vehicles sold overseas annually, which is equivalent to creating another DFLM in the overseas market. It is worth noting that this strategy is not merely a business expansion plan, but also embodies the global extension of corporate social responsibility. Up to now, a total of 11 million yuan has been invested in public welfare funds, and in the future, it will continue to increase investment in global public welfare at an annual growth rate of 8%, demonstrating the responsibility and commitment of state-owned enterprises and central enterprises.
The overseas ecological alliance established at the event site can be regarded as the core support for the implementation of the strategy. This collaborative system composed of high-quality partners from the upstream and downstream of the industrial chain has built an open and win-win overseas development ecosystem through resource integration, information sharing and risk-sharing mechanisms. This ecological overseas expansion model has broken the limitations of traditional automakers going it alone, responding to the complex challenges of the global market with systematic competitiveness, and demonstrating Dongfeng Liuzhou Automobile's forward-looking thinking in its international layout.
Breaking the deadlock in new energy technology: Chenglong Yiwei defines a new Paradigm for the electrification of commercial vehicles.
Driven by the dual goals of "dual carbon" and the transformation and upgrading of the logistics industry, the green revolution in the commercial vehicle sector has entered a deep-water zone. In response to the current industry pain points faced by new energy trucks, such as high power consumption, range bottlenecks, inconvenient energy replenishment, and insufficient scene adaptability, Dongfeng Liuzhou Automobile has launched a "Three-Year Technological Breakthrough Plan", investing 5 billion yuan in research and development funds, assembling a technical team of over a thousand people, and overcoming more than 1,930 core technologies. It has also launched a brand-new new energy commercial vehicle brand - Chonglong Yiwei.
The technological breakthroughs of the Chonglong Yiwei platform are reflected in three dimensions: First, the innovation of the energy management system. Through the efficient integration of the three-electric systems and intelligent energy recovery technology, the driving range has been increased by more than 30%. The second is the modular architecture design, which supports the flexible combination of the chassis and the upper structure, and can quickly respond to the customized demands of different scenarios such as cold chain, urban construction, and logistics. The third is the collaborative innovation of the energy replenishment ecosystem. Through the standardization of battery swapping technology and the construction of integrated photovoltaic storage and charging stations, a full-scenario energy replenishment network has been established. This path of solving industry pain points through technological innovation has made Chonglong Yiwei a technological benchmark in the field of new energy commercial vehicles and also provided hardware support for the low-carbon transformation of the logistics industry.
Looking at the global scene from the strategic release event at the Shenzhen International Convention and Exhibition Center, Dongfeng Liuzhou Automobile is reshaping the global image of Chinese auto brands with a three-dimensional framework of "technology + ecology + responsibility". Amidst the tide of industrial transformation, this automaker with a profound heritage not only maintains a sense of awe towards technological innovation but also demonstrates a broad vision for ecological construction, while remaining true to its original aspiration of social responsibility. The blueprint it sketches for going global is not only a breakthrough in sales figures, but also a leap in the position of "Made in China" in the global value chain. The new energy technologies launched are not only an update and replacement of products, but also a paradigm revolution in the commercial vehicle industry. The upgraded public welfare system is not only the fulfillment of responsibility, but also a value practice of coexistence and mutual prosperity between enterprises and society. In this new expedition of Chinese automobiles, Dongfeng Liuzhou Automobile is writing a new chapter of globalization for Chinese brands with its unique strategic determination.
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